Commemorating 200 years of Assam Tea
CLIENT
BATIC & FAO IGG Conference 2024
DISCIPLINE
Events
YEAR
2024
DURATION
5 days
(The brief)
Organized by the Tea Research Association and Tea Board India, the conference was a global platform for discussions on sustainability, innovation, climate resilience and future growth for the tea trade. It hosted over 400 delegates from 25 countries, making it one of the most significant tea industry conferences held in India.
THE CLIENT ASKED
Celebrate Assam Tea's bicentenary while facilitating global industry dialogue and showcasing innovation and sustainability, delivering a world-class experience for VVIP dignitaries and international delegates.
STRATEGY & APPROACH
Priya delivered comprehensive event planning, international delegate and protocol management, and integrated execution spanning stage and LED setups, hospitality, transportation and cultural programming, tied together by a bicentenary theme.
(Results & impact)
Project highlights.
400+
Delegates
25
Countries
200
Years of tea
5
Days
(Gallery)
Inside the work.
(Explore more)